OUR SERVICES

mindful brand-building for the ambitious and extraordinary

SERVICES WE OFFER

brand audit

A comprehensive review of your brand’s strengths, gaps, and alignment with personalised recommendations.

brand architect

A signature program offering a complete transformation of your founder-led brand.

brand power hour

Tailored 1:1 sessions designed to address your specific challenges and goals.

aligned career accelerator

A strategic dive into your personal brand and career direction with support to help you stand out, show up, and move forward with clarity.

NOT SURE WHICH SERVICE IS RIGHT FOR YOU?

If you’re unsure which service aligns best with your needs, fill out our general contact form. We can then discuss your goals and find the perfect fit for you.

OUR SIGNATURE PROGRAM

the brand architect

The Brand Architect is our most comprehensive offering—a 3-month, psychology-backed program designed to transform your brand and business. Through weekly calls, guided activities, and ongoing support, we’ll cover:

  • Brand Foundations: Purpose, vision, mission, core values, distinctive edge, and personality.

  • Audience and Market Research: Ideal audience profiles and positioning.

  • Brand Storytelling: Crafting your brand’s story to deeply connect with your audience.

  • Alignment: Ensuring every aspect of your business supports your lifestyle and goals.

  • Wellness Vault: Resources to help you integrate mindfulness and self-care into your entrepreneurial journey.

OUR PROCESS

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OUR PROCESS /

explore/

Reflect deeply on your inner brand by uncovering your vision, goals, and purpose to establish a strong foundation.

research/

Dive into audience and market insights to identify your unique position and stand out in your industry.

ideate/

Brainstorm creative directions and innovative strategies to shape your brand’s future path.

strategise/

Align your findings with a cohesive strategy that ensures every element of your brand reflects your purpose and goals.

THE SIGNATURE METHODOLOGY BEHIND EVERY SERVICE

the aligned brand framework

At the core of everything we do is the Aligned Brand Framework—our signature methodology designed to help you build a founder-led or personal brand that inspires movements, aligns with your purpose, and creates freedom in your life and business.

Our founder’s background in psychology has shaped this framework, ensuring that it’s underpinned by proven psychological principles of brand building and marketing. It’s also informed by extensive analysis of some of the most successful personal brands in the world. By identifying patterns, trends, similarities, and unique nuances, we’ve developed a strategy that is both effective and transformative.

What the Framework Covers:

  1. Foundations: Purpose, vision, mission, core values, distinctive edge, personality, and story.

  2. Research: Audience insights, market trends, and competitor analysis to position your brand effectively.

  3. Positioning: Crafting a unique and impactful place for your brand in the market.

  4. Messaging: Developing a clear, consistent voice that resonates with your audience.

  5. Founder-Led & Personal Brand Content: Creating authentic content that reflects your brand’s identity.

  6. Products & Services: Aligning offerings with your purpose and audience’s needs.

  7. Community Building: Cultivating meaningful relationships with your audience to foster loyalty and belonging.

  8. Brand Experience: Designing every interaction to reflect your values and purpose.

Coupled with our philosophies of Mindful Entrepreneurship and Lean Brand Building, this framework ensures that your brand doesn’t just stand out but also supports a life of purpose, balance, and freedom.

For more insights into the psychology behind the Aligned Brand Framework and its applications, check out our blog!

WORKING ON A BUDGET?

the brand vault

For DIY brand builders, the Brand Vault is your ultimate toolkit for crafting strong foundations and aligning your brand with your purpose. Purposefully made for brand-builders who love a self-paced approach or those working on a budget. Guides and activities to help you craft a powerful brand foundation, without the faff, hefty price-tag, at your own pace.

lovely client words

  • “Thank you so much for the support and guidance over our sessions! Being able to have some support in mapping out my vision statement and SWOT analysis allowed me to develop a real structure to my future business plans. Over the multiple sessions we had, it was clear to see your business acumen and how it can be applied to a new way of business, this fresh point of view allowed me to think about how I can differentiate myself from my clients. The strategy that we developed has provided me with a lot more structure and guidance in my approach and I feel like executing this has been a breeze since our sessions. The final summary report was so visually appealing and digestible, with your ability to deliver key points in a concise and clear fashion has allowed me to expand my business opportunities and build my brand. Thank you so much again!”

    - JAMESMORTONCOACHING

  • Absolutely loved working with Ciara. She gave me so much energy and I came away from each of our calls feeling really really inspired. I've already taken her words of wisdom and put them into practice on my socials! She's also really lovely and authentic, I found it really easy to connect with her on a friendship/personal level which is soooo important to me!

    Ciara really honed in on the concept of freedom when it comes to my accounting practice. I now have sooo much more direction in terms of how I show up online and how I pull together client proposals and sales decks. It's relatively hard (i find anyway!!) to find a niche in the accounting sector but also find it fun and engaging. Working with ciara made me find a way to do that and i need to remind myself to keep coming back to it!

    -ELLERAYACCOUNTING