position to lead /
position to lead /
POSITION TO LEAD™
The personal brand experience for ambitious professionals who are done being overlooked, and ready to lead.
You’ve got the qualifications.
You’ve built the experience.
But when it comes to standing out in your industry, it still feels like you’re being overlooked.
You want to be recognised. Remembered. Respected.
But right now, even you’re not sure how to talk about what you bring, let alone lead with it.
Position to Lead™ is a 60-minute clarity session designed to help you identify what makes you different… and how to communicate that with confidence.
We’ll uncover your credibility, shape your unique value, and give you the language to stop feeling like just another name in the system.
This is your first move toward becoming the leader you know you’re meant to be.
you might be feeling like…
You’ve done everything right on paper - the qualifications, the hard work, the results.
But somehow, it’s not translating into the recognition or opportunities you want.
→ You’re stuck in a role that doesn’t reflect your potential.
→ Your LinkedIn headline still reads like a job title… not a mission.
→And when someone asks, “what do you do?” — you freeze, defaulting to the same generic answer you’ve always used.
Meanwhile, you’re watching others with less experience being seen as experts, invited onto panels, gaining visibility in the industry… and you’re wondering: “What are they doing that I’m not?”
It’s NOT that you’re not capable.
It’s that your value isn’t being clearly communicated - to others, or even to yourself.
You feel overlooked, undervalued, and unsure how to articulate what you actually bring to the table.
where you want to be…
→ You want to be known for something more than just your current role
→ You want to show up online and in real life with a message that connects with the right people
→ You want to position yourself for new roles, recognition, or even a full pivot
→ You want to speak confidently about your value — in interviews, networking, LinkedIn, or in your own team
→ You want to lead your career direction… not just wait for your company to catch up
You want to be seen as the credible, thoughtful, skilled professional you already are… and finally start building the personal brand that reflects it.
so, what’s actually going on?
This isn’t about your skills.
It’s not about working harder or waiting longer.
And it’s definitely not about rewriting your CV for the 5th time.
The real issue is this:
You don’t have a clear, compelling personal brand that communicates your value, or your potential.
→ You’ve never stopped to define what you actually want to be known for
→ You’ve absorbed the idea that your job title should speak for you
→ You’ve never clarified what makes you the best person for the next opportunity
→ You’ve built a reputation inside your current role, but not in your industry
You don’t just need another LinkedIn bio rewrite, or a ghostwriter to write content for you.
You NEED a starting point — a clear, confident foundation that helps you move forward for yourself.
THE DETAILS
Position to Lead™
A focused, 60-minute clarity session to help you uncover your unique value, and start showing up like the leader you are. We’ll connect your identity to your industry, so you can start articulating your edge, your voice, and your value.
£97
HERE’S WHAT WE’LL COVER TOGETHER:
✔️ Clarify the strengths, experiences, and values that make you credible
✔️ Define what you want to be known for (your positioning)
✔️ Create a personal brand anchor - a message you can use for LinkedIn, interviews, or intros
✔️ Map out 2–3 visibility moves you can make immediately to raise your profile
You’ll also receive a short written summary after the session, including:
→ Your positioning statement
→ Talking points for bios, intros, and networking
→ Suggested next steps for visibility and brand building
you deserve more than to be overlooked
In just 60 minutes, you'll walk away with:
→ A sharper understanding of what sets you apart — no more vague, generic intros or relying on job titles to speak for you
→ Clear, confident language to explain who you are and what you bring — perfect for networking, interviews, or updating your LinkedIn headline
→ A personal brand anchor that reflects your strengths, voice, and direction
→ Talking points that make it easier to pitch yourself, answer “what do you do?” with clarity, and start showing up with intention
→ A shortlist of aligned next steps, so you’re not just inspired, but in motion
This isn’t about faff, filler, or broad advice.
You’ll leave with concrete clarity, actionable insights, and a message that finally feels like you — one you can start using the very same day.
This is the session that shifts you from feeling stuck and overlooked → to seen, confident, and ready to lead.
HOW IT WORKS
Here’s what happens when you click the Sign Up buttons ↴
💌 Fill in a short form after booking to share your goals, current role, and visibility challenges
💌 You’ll then get the link to book your 60-minute session
💌 After the session, I’ll send your summary and personalised positioning outline
💌 You’ll leave with clarity, direction, and the confidence to lead your next move
meet your coach
Hi, I’m Ciara — Founder of Brandfulness™ and Personal Brand Coach & Strategist with a Master’s in Psychology.
Before I built this business, I was doing everything I could to stand out, but still felt completely invisible.
Despite my qualifications, my experience, and my effort… I kept being passed over, dismissed, or overlooked. It felt like no one truly saw what I brought to the table.
Everything changed when I stopped trying to tick all the boxes and started building a personal brand around my beliefs, strengths, and value.
Now I help ambitious professionals like you do the same — using the Aligned Brand Method™, a psychology-led framework I created to help you build a credible, aligned personal brand that actually gets noticed.
Position to Lead™ is the first step.
Let’s uncover what makes you stand out, and give you the language to lead with it.